Saturday, 27 April 2013

Ice cream shop increases prices to decrease customers

Ice cream shop increases prices to decrease customers, A very popular ice cream shop in Germany has increased its prices to decrease customers. Why would they want to do this? Because the shop has so many customers that they are lined up outside waiting to get in and neighboring businesses are complaining, according to a report on April 27 by Digital Spy.

The 32 year old German ice cream shop owner is worried he will be shut down and has jacked up prices hoping that this will get rid of some of the customers. He says he has so much business that he wants everything to calm down.

Prices are increased as much as 1.20 pounds to 1.60 pounds per scoop. He stated that his aim is to reduce business to a level where he can stay open. His goal is to not make as much money as possible to ensure that other businesses stop complaining and he will not be shut down.

What do you think of this story? Don't you think it is odd that he wants to get rid of some customers? It is understandable that he wants to stay open but one would figure he would also be happy about the ice cream shop being so popular. Share your thoughts in the comments below.

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